DiscoverEat DiscoverEat

Programa

Pósito Real de Campo de Criptana

Presentation

Evolution and trends in gastronomic tourism

Evolution and trends in gastronomic tourism

09:30 - 10:00 HRS

Abraham Martín

CMO of Pangea The Travel Store (Spain)

Pósito Real de Campo de Criptana

Welcome

Official opening of Discover Eat

Official opening of Discover Eat

10:00 - 10:30 HRS

Santiago Lázaro López

Mayor of Campo de Criptana

Benjamín Lana

Managing Director of Vocento Gastronomía (Madrid, Spain)

Patricia Franco Jiménez

Minister of Economy, Business and Employment of Castilla-La Mancha

Pósito Real de Campo de Criptana

Round table

 How can a region establish itself as a destination for gastronomic tourism?

How can a region establish itself as a destination for gastronomic tourism?

10:30 - 11:10 HRS

Pedro Sánchez

Chef at Bagá* (Jaén, Spain)

Fernando Valmaseda

CEO of GRUPO RV Edipress (Spain)

Joaquina P. Hernández

CEO of Magnus Nature (Spain)

Gustavo Bassotti

Marketing Director at THR Strategic Tourism Advisors (Spain)

Pósito Real de Campo de Criptana

Presentation

 A success story. Napa Valley: The sophistication of wine tourism.

A success story. Napa Valley: The sophistication of wine tourism.

11:10 - 11:40 HRS

Linsey Gallagher

President and CEO of Visit Napa Valley (USA)

Pósito Real de Campo de Criptana

Presentation

Mil y Central: where there's more outside

Mil y Central: where there's more outside

11:40 - 12:15 HRS

Virgilio Martínez

Chef at Central (Lima, Peru)

Pósito Real de Campo de Criptana

Round table

Redefining luxury

Redefining luxury

12:15 - 13:00 HRS

Pepe Simón Gámez

CEO of Dehesa Monteros (Serranía de Ronda, Málaga, Spain)

Enrique Valero

Managing Director of Abadía Retuerta (Sardón de Duero, Valladolid, Spain)

Lucía Toro

Managing Director of Nuba (Spain)

Ramón Cobo

Founder of WoolDreamers (Mota del Cuervo, Cuenca, Spain)

Pósito Real de Campo de Criptana

 The importance of food storytelling in gastronomic tourism

The importance of food storytelling in gastronomic tourism

13:00 - 13:30 HRS

Francesco Tapinassi

General Director of the Tuscany Tourism Promotion Agency

Clara Svanera

Journalist and head of international relations and women's tourism at the Tuscany Tourism Promotion Agency

Molinos de Alcázar de San Juan

Presentation

Tailor-made luxury gastronomic trips in rural areas.

Tailor-made luxury gastronomic trips in rural areas.

10:00 - 10:30 HRS

April Cullom

CEO of ‘5 Sentidos Private Tours’ (USA)

Molinos de Alcázar de San Juan

Round table

 Collaboration between the public and private sectors in developing non-urban gastronomic tourism.

Collaboration between the public and private sectors in developing non-urban gastronomic tourism.

10:30 - 11:00 HRS

Ana Isabel Fernández Samper

Director General of Tourism, Trade and Crafts at the Regional Government of Castilla-La Mancha (Spain)

Almudena González Gutiérrez de León

Professor of Tourism and Hospitality Law and Storytelling Adapted to Regenerative Tourism Destinations at Saxion University of Applied Sciences (Overijssel, Netherlands)

Rosa Vañó

Commercial Director at Castillo de Canena (Jaén, Spain)

Lucie Lefèvre

Local coordinator for Bordeaux for the Great Wine Capitals Global Network (France)

Molinos de Alcázar de San Juan

Round table

Gastronomic heritage as a tourist resource. Using gastronomy as a tourist resource.

Gastronomic heritage as a tourist resource. Using gastronomy as a tourist resource.

11:00 - 11:40 HRS

Enrique Pérez

Chef at El Doncel* (Sigüenza, Guadalajara, Spain)

Juan Carlos García

Chef at Vandelvira* (Baeza, Jaén, Spain)

Rubén Sánchez Camacho

Chef at Restaurante Epílogo* (Tomelloso, Ciudad Real, Spain)

Carlos Teixeira

Chef at Herdade do Esporão* (Reguengos de Monsaraz, Portugal)

Molinos de Alcázar de San Juan

Presentation

The evolution of gastronomic tourism in France

The evolution of gastronomic tourism in France

11:40 - 12:10 HRS

Elise Botiveau

Ambassador for the World Food Travel Association (France).

Molinos de Alcázar de San Juan

Presentation

 A day with the world's best butcher: how to transform a village butcher's shop into a tourist destination

A day with the world's best butcher: how to transform a village butcher's shop into a tourist destination

12:10 - 12:40 HRS

Dario Cecchini

Owner of Antica Macelleria Cecchini (Panzano, Chianti, Italia)

Molinos de Alcázar de San Juan

Round table

 The recipe for gastronomic success in villages with fewer than 300 inhabitants:

The recipe for gastronomic success in villages with fewer than 300 inhabitants:

12:40 - 13:20 HRS

Nacho Manzano

Chef at Casa Marcial*** (Arriondas, Parres, Asturias, Spain)

David Yárnoz

Chef at El Molino de Urdániz** (Urdániz, Navarra, Spain)

Benjamín Lana

Managing Director of Vocento Gastronomía (Madrid, Spain)

Finca Huerta Criptana

Presentation

 Technology in Rural Gastronomic Tourism

Technology in Rural Gastronomic Tourism

10:00 - 10:30 HRS

Juan Monzón

Expert consultant in new technologies (Spain)

Finca Huerta Criptana

Round table

360º wine tourism. Much more than just wineries

360º wine tourism. Much more than just wineries

10:30 - 11:00 HRS

Rosa Melchor

President of the Spanish Association of Wine Cities (Acevin) and the Wine Routes of Spain.

Francisco Fernández

CEO Bodegas Pago de La Jaraba (Villarobledo, Albacete, Spain)

Santiago Vivanco

Owner of Bodegas Vivanco (Briones, La Rioja, España)

Lucía Fernández Rivera

CEO of Familia Fernández Rivera (Pesquera de Duero, Valladolid, Spain)

Finca Huerta Criptana

Presentation

TasteAtlas, the philosophy of travelling around the world while eating locally

TasteAtlas, the philosophy of travelling around the world while eating locally

11:15 - 11:45 HRS

Matija Babic

Creador y CEO de Taste Atlas (Zagreb, Croatia)

Finca Huerta Criptana

Round table

 Who brings customers to rural restaurants?

Who brings customers to rural restaurants?

11:45 - 12:25 HRS

Clara López Villalón

Influencer, chef, and culinary consultant, content creator (Madrid, Spain)

Francisco Castro

CEO of Adentity (Spain)

Anna Bruno

Journalist specialising in digital tourism and gastronomy (Italy)

Samuel Moreno

Chef at El Molino de Alcuneza* (Sigüenza, Guadalajara, Spain)

Finca Huerta Criptana

Round table

 How to create an à la carte gastronomic destination: The case of 'Alto Asón'. Tasting presentation: 'Echoes of the Asón'

How to create an à la carte gastronomic destination: The case of 'Alto Asón'. Tasting presentation: 'Echoes of the Asón'

12:25 - 13:05 HRS

Nacho Solana

Chef at Solana* (Ampuero, Cantabria, Spain)

David Pérez

Chef at Ronquillo (Ramales de la Victoria, Cantabria, Spain)

Jesús Ramón Ochoa

President of Mancomunidad del Alto Asón (Cantabria)

Partners

Institutional Sponsor

CASTILLA LA-MANCHA ETURIA CLM

Organizer

VOCENTO GASTRONOMIA

 

RAÍZ CULINARIA